Privacy Policy
Last Updated: 2026
Ruby and Lilli ("we," "us," "our," or "Company") operates the website rubyandlilli.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the "Site").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, postal address, and telephone number when you voluntarily submit contact forms or subscribe to our newsletter.
- Internet Activity: IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies: Data collected through cookies and similar tracking technologies (see Cookie Policy below).
- Usage Data: Information about how you interact with our Site, including clicks, time spent on pages, and search queries.
How We Use Information
We use the information we collect for the following purposes:
- To provide, operate, and maintain our Site;
- To improve, personalise, and expand our Site;
- To understand Site usage through analytics and tracking;
- To track affiliate commissions and casino partner referrals;
- To send promotional emails and marketing communications (with your consent);
- To comply with legal obligations and resolve disputes;
- To prevent fraudulent activity and enhance Site security.
Cookie Policy
Our Site uses cookies to enhance your experience. Cookies are small data files stored on your device.
Types of Cookies We Use:
- Essential Cookies: Required for Site functionality.
- Analytics Cookies: Track user behaviour to improve our Site.
- Affiliate Tracking Cookies: Monitor referrals to casino partners and track commission eligibility.
- Marketing Cookies: Used for advertising and retargeting purposes.
Opt-Out Options: You may disable cookies through your browser settings. Please note that disabling cookies may affect Site functionality. You can also opt out of analytics tracking through industry opt-out mechanisms.
Third-Party Links
Our Site contains links to third-party websites, including online casinos and gambling affiliates. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party site before providing personal information or engaging in transactions.
We may earn affiliate commissions when you click through to partner casinos. This does not affect the price you pay.
Your Rights
Under Australian Privacy Law, you have the right to:
- Access your personal information held by us;
- Request correction of inaccurate or incomplete information;
- Request deletion of your data (subject to legal obligations);
- Opt out of marketing communications;
- Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe your privacy has been breached.
If you are located in the EU/UK, GDPR rights apply. If you are in the US, CCPA rights may apply depending on your state of residence.
Data Retention
We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. Affiliate tracking data may be retained for accounting and dispute resolution purposes. You may request deletion of your data at any time, subject to legal retention requirements.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@rubyandlilli.com
Website: rubyandlilli.com
We will respond to your inquiry within 30 days.